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Link Valid Bait

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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Just like we saw the rise and fall of link bait, links in widgets, and the popularity of directory links, this can be added to the list of "past SEO techniques. Look at your metrics for guest blogs you have done in the past and measure the...

  2. What is Valid Link Bait?

    So, determining what is valid link bait may go beyond morality, and be more the power of the person doing them and who they know. The recent hoax of a 13-year-old ordering hookers on his father's credit card started an interesting conversation...

  3. SEW Experts: What is Valid Link Bait?

    In today's SEM Crossfire column, "What is Valid Link Bait? Social media traffic bait. A 13-year-old stealing a credit card to buy Xbox-playing hookers. Hidden widget links. Morality and marketing living together.

  4. What Search Engines See Isn't Always What You Get

    In short, cloaking is the classic "bait and switch" technique applied to the web. You've just run a search, and there, perhaps in the top five results, you see one link that absolutely sparkles. You click on the link, eager to read your new...