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Link Text Distinguished Engineer

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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    So here's a question for Google's Distinguished Engineer Matt Cutts: why does Google like this site so much? An example link (from a French site) for MainStreetHost (from September, 2013 – this isn't something they did "back in the day," this is...

  2. Matt Cutts on How to Guest Blog Without Looking Like a Spammer to Google

    In the latest webmaster help video, Google's Distinguished Engineer Matt Cutts addresses the question of how you can guest blog without it looking like you pay for links. Usually there is a pretty clear distinction between an occasional press blog...

  3. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Google's Distinguished Engineer Matt Cuts confirmed in June of this year that at some point we need to change our viewpoint and adapt to the user's conversational query syntax. Prior to recent updates, if you were to perform a similar typed search...

  4. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    Google's Distinguished Engineer Matt Cutts announced that Penguin 2.0 went live on May 22 and webmasters braced for the worst. I'm sure there are many of you reading this post that could use some mechanism for saving time, while also confirming...

  5. Google's Matt Cutts Issues New Warning on Advertorials & Paid Content

    Even with the Interflora penalty, more webmasters have been utilizing advertorials and other types of paid promotional content for search engine ranking benefits, so Google's Distinguished Engineer Matt Cutts is bringing the issue up and alerting...

  6. Google Penguin 2013: How to Evolve Link Building into Real SEO

    Google's Distinguished Engineer Matt Cutts recently stated that Google is actually pulling back on Panda because of too many false positives. While discussed many times, webmasters still struggle with shifting their link building activities to real...

  7. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google's Distinguished Engineer Matt Cutts answered a couple of questions on the YouTube GoogleWebmasterHelp channel: Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL shortener on Pinterest, beware...

  8. Penguin 2.0 Forewarning: The Google Perspective on Links

    In fact, here's what Google's Distinguished Engineer Matt Cutts said about it in my last interview with him, when I asked him if he felt the concept of link building was itself problematic: You don't put rich anchor text in the body of the article...