It has now been 18 days since Penguin 2.0 rolled out on May 22, 2013. He shared a half dozen keyword phrases that dropped after Penguin 2.0 rolled, but this is just as likely to be correlational as causational.
Bad Link Building Recovery After Google Penguin How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl There may be other reasons for site owners to go on link removal campaigns, such as attempting to recover...
Tired of Penguin 2.0 related posts yet? Taking a step back though, did the changes of Penguin 2.0 really catch any SEO professionals by surprise? The great thing about a diversified cross-media approach is that it makes companies decently Penguin...
When analyzing the link profiles of websites hit by Penguin 2.0, you can clearly see unnatural links pointing to deeper pages on the site, and not just the homepage. If you've been hit by Penguin 2.0 (or 1.0), you must heavily analyze your link...
Since Penguin, Google has gotten a lot better at finding all similar links. Google spam detection is all about patterns in your link profile. Contact them as soon as possible to resurrect the link in time before Google flags it.
Last year after Google Penguin 1.0 launched, Glenn Gabe at G-Squared Interactive did an analysis of sites that lost traffic and rankings, and I covered in "Google Penguin Update: 5 Types of Link Issues Harming Some Affected Websites".
When people talk about Penguin's evolution and discuss guest blogging and Google publisher paranoia, it's important to remember that we're talking about Point 1 above. We all know that Penguin 1.0 was aimed to stop people "gaming the SEO" system.
Other Google Update Checks (Penguin Included) This is going to be the summer of change on Google, and this article has only touched on some of the items known to be part of the Penguin and Panda algorithms and the coming attractions.
Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper” than the 2012 Penguin release, which put a hurting on websites with number of manipulative links in their profile.
The industry is different now, but the good news is that you can still be a badass link builder in the post-Penguin era. Link farms and spam blogs aren't going to help you, regardless of their PageRank or domain authority.
The new Penguin 2.0, which is the name Google uses internally for the next gen Penguin, will be much more comprehensive than Penguin 1.0 and it will go deeper and have a larger impact than the original.
Now link penalties are not as new as the other penalties mentioned here today, but the aggressive nature at which Google is applying them is a new phenomenon under the Penguin updates. Link buying is a practice that unless someone is very, very...
Penguin kicked spam and anchor text abuse in the knee. Good, normal people got slammed by Panda and Penguin. Penguin changed the game – relevant links created by real humans became our focus, but sometimes we had trouble explaining that to clients.
As we eagerly await the second coming of Penguin, this is even more relevant, today. Competitor backlink profiles are often filled with spam, so it's important to evaluate each link before performing outreach.
As soon as I saw that, my first thought jumped to comment spam, unnatural links, and Penguin. But that's exactly what happened this past February, when I helped a company with a troubling unnatural link situation PRIOR TOits website getting hit by...
We know that Penguin is purely a link quality filter that sits on top of the core algorithm, runs sporadically (the last official update was in October 2012), and is designed to take out sites that use manipulative techniques to improve search...
But it's statements like "relevance is the new PR" (emphasis on "new"), aggressive Penguin refreshes and updates, the evolution of SERP behavior, and the devaluation of keyword anchor links that make it clear Google has and likely will continue to...
The Penguin algorithm, initially released last April, was designed to reduce web spam and also hit website that had link profiles that appeared unnatural. Also, Cutts has revealed that Google is working on a significant change to the Penguin...
If you’re working with a site that relies on this type of tactic trickery in order to survive, then perhaps you need to reevaluate why you’re working with that site, because quite frankly it’s a short term strategy, as you’re constantly wondering...
For webmasters attempting to reshape an SEO strategy that failed in 2012 due to Penguin and Panda, re-engaging SEO cocitation is a smart move. SEO cocitation was a hot topic many years ago as Google introduced anti-spam updates geared toward...
