This piece got over 500,000 hits from StumbleUpon alone, translating into very effective link bait, and got a lot of new visitors to their site. Would it work best as a video, an in‐depth report, an interactive piece, a blog post, an infographic or...
End result: I was faced with the task of cleaning and formatting the data in the .json file if I wanted to still be able to access my 4 year-old collection of useful blog posts and news items. I guess the genius in Moz's approach to producing SEO...
Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL shortener on Pinterest, beware it may take users to a page that says: “Suspicious Link: This link redirects to another site, it may link to spam or...
After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools: In other words, links that aren't spammy and available just for...
A former member of Matt Cutts' search quality team was recently quoted as saying:
getting a link from a high PR page used to always be valuable, today it's more the relevance of the site's theme in regards to yours, relevance is the new PR.
You simply don't want to walk-through the competitor site and say, they have a blog, they have an FAQ section or they have an article database. The days of generating pages solely for search engines, optimizing the hell out of those pages, and link...
This can fuel blog posts, whitepapers etc. Did you run into any bloggers or thought leaders that we can engage with for guest blog posts or cross-marketing initiatives? These relationships can be used for link building purposes.
Types of content assets available on the competitive website (examples like blog, news, case studies, video, etc. A Small Set of Google Alerts – focused on blog and news resources primarily, because of their time-sensitive nature.
The domain name has aged 12 years and has accumulated 79,349 backlinks; the link profile looks good as the average trust flow of the backlinks is 41. So your 10,000 links will get you future invoices from reputable SEO companies for a link detox.
The site aggregates blog posts on every niche imaginable and every blogger worth his or her salt will have a feed into it. For any content led link building campaign to be truly successful you should also consider what options there are to amplify...
Change the video’s status to Unlisted (meaning only those with the link can see it). Google Catalogs only allows publishers to link one YouTube channel with the catalog account. Using web snippets on the catalog pages to invite consumers to look at...
Additionally, link building, which has historically been focused on individual product keyword phrases, must now include a healthy percentage of branded anchor text phrases to support branded traffic and incoming links.
Much as a link from the New York Times to your blog post would be a WOOT! Apply the notion of quality content to all your online activities, not just your blog posts and articles. But what about a comment from an authoritative entity, in response...
The author gets a link to their site, with all of the PageRank that passes through that. If that includes a link to a company’s site, then isn’t it still worth it? With search engines constantly evolving and fighting obvious spam techniques...
Paid links, link wheels, blog networks and other strategies for easily spreading content suddenly were penalized. Content writing sites developed to meet webmasters' and SEOs' needs for link-carrying content.
For example, if authenticity is important and you are pitching a badge, never mention that a badge helps your link portfolio. They include language in the pitch that only talks about what the brand gets out of the relationship, using phrasing like...
Look at almost any of the sites positioned in the top 10 search results on google.co.uk for “payday loan” and you’ll see that they are “powered” by a blog or link network using owned or hacked sites. That way the user, and visual crawler, doesn’t...
And there are some great articles and case studies written about conceptualizing and marketing a successful infographic as well as pitching them and conducting link outreach. Now, that’s not to say you can’t publish it only on your blog and still...
Will this link be beneficial to the target site? While I hesitate to call my agency blog "crap" it certainly doesn't have the readership of a site like SEW. As much as link building has been shaken up over the past year, many things have remained...
As well as a list of ideas creates a list of the types of content that would work for your brand online – blog posts, videos, interactive infographics, etc. Blog post A lot of energy is used to talk about the new kinds of content you can create on...