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  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Review of copy for keyword optimization and link references in traditional marketing collateral. Events present an opportunity for B2B SEO professionals to connect with potential site owners for link building outreach.

  2. 9 Ways to Prepare for a Future Without Cookie Tracking

    To be brutally honest, most of us think that relying on a single line radio box at the bottom of a registration page, with a link to a hundred page disclosure is acceptable. Regulators focus both on collection and usage of data in these scenarios...

  3. Recovering from Penalties, Penguin, and Panda

    Any links intended to manipulate PageRank or a site's ranking in Google search results may be considered part of a link scheme and a violation of Google's Webmaster Guidelines. Biundo said it's as simple as knowing a bad link when you see one.

  4. 7 New YouTube Features for Partners, Content Creators You Might Have Missed

    You can now use annotations to link externally to various online stores and your associated websites. When you group videos that belong together, we'll show viewers of your videos the next episode from the series and a link to the whole playlist.