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  1. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    Just within Google's service offerings you have a few distribution channels: Google Search, Search Partner Network, Google Display Network, YouTube, and Gmail Sponsored Promotions. For example, if you currently have minimal experience with the...

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    However, if you're not sure if the syndicated blog network will link to your original article then there's an easy way to add the canonical link to your post using the Yoast SEO plugin for WordPress (if you're using WordPress to host your blog).

  3. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    A series of themed "Champagne Roundtables" will give you the opportunity to ask questions, network, and listen to conversations on topics including paid social, paid search, SEO tools and technology, web analytics, local search, video SEO, and...

  4. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Now the social network is planning to crack down on these calls to action, calling the practice "like-baiting. While Facebook says it is responding to user requests, the fact is that now if businesses want exposure on the social network, they are...

  5. 3 Non-SEO Tips for Small Businesses Scared of Google Penalties

    Google has been making lots of noise of late, penalizing guest blogging network MyBlogGuest, link sellers and buyers, and even marketing firms. And while press releases as a link building strategy is hotly debated, there is no doubt they bring real...