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  1. 21 Ways to Scale Content Promotion for Maximum Exposure

    What’s more, that link passes equity, which boosts your asset’s ranking power and helps drive exponentially more traffic (via search). IQ tests or trivia tests also do really well in the shareable (and scale-able) arena since people love sharing...

  2. SearchDay | Don't Overlook Local Search Opportunities

    SEW EXPERTS: BRAND EQUITY Is Dale Carnegie rolling over in his grave because everyone on Twitter is trying to be heard, when the key to winning friends and influencing people is actually listening? Insight into FB/Social Media Users based on FB...

  3. SearchDay | Canaries in the SEM Coal Mine

    Trick or Tweet for CNN BRAND EQUITY Social media is revolutionary. Use Humor for Link Marketing LINK LOVE Humor is a great form of content that will give people a reason to link to your content, and help it spread virally.

  4. SearchDay | Trick or Tweet for CNN

    Trick or Tweet for CNN BRAND EQUITY Social media is revolutionary. Use Humor for Link Marketing LINK LOVE Humor is a great form of content that will give people a reason to link to your content, and help it spread virally.

  5. SearchDay | Google's New Tools for Site Link Strengthening

    Obama is Winning the Internet War BRAND EQUITY Election Day in the U.S.is fast approaching and it's anyone's guess who will win.or is it? Content Promotion for Link Marketing LINK LOVE Even if your content is great and deserving of links, you won...

  6. SearchDay | Obama is Winning the Internet War

    Obama is Winning the Internet War BRAND EQUITY Election Day in the U.S.is fast approaching and it's anyone's guess who will win.or is it? Content Promotion for Link Marketing LINK LOVE Even if your content is great and deserving of links, you won...

  7. SearchDay | Focus on Conversions

    Economic Depression 2.0 BRAND EQUITY Using some past economic low times as historical guides, what can the online world expect in the coming months? Link Marketing -- Solve a Customer Problem LINK LOVE Solving customer problems and publishing...

  8. SearchDay | Economic Depression 2.0

    Economic Depression 2.0 BRAND EQUITY Using some past economic low times as historical guides, what can the online world expect in the coming months? Link Marketing -- Solve a Customer Problem LINK LOVE Solving customer problems and publishing...

  9. SearchDay | Could Social Media Be the Google Killer?

    No Problem BRAND EQUITY Facebookers are annoyed that their beloved social network implemented a new design. Link Marketing: What Google Can Teach You LINK LOVE Google's success story has many important lessons about link marketing.

  10. SearchDay | Link Marketing: What Google Can Teach You

    No Problem BRAND EQUITY Facebookers are annoyed that their beloved social network implemented a new design. Link Marketing: What Google Can Teach You LINK LOVE Google's success story has many important lessons about link marketing.

  11. SearchDay: Oil and Water? SEOs vs. Content Owners

    Avoiding Online Missteps with Generation Y and Millenniums BRAND EQUITY Often, millions of dollars are spent on tailoring a marketing message to a youth audience, and not enough is spent to tailor the actual product or service we're delivering.

  12. SearchDay: Link Building with Customers

    Avoiding Online Missteps with Generation Y and Millenniums BRAND EQUITY Often, millions of dollars are spent on tailoring a marketing message to a youth audience, and not enough is spent to tailor the actual product or service we're delivering.

  13. SearchDay: What Can TV Learn from Search?

    BRAND EQUITY While it's anyone's guess what will be rolled out at the f8 Facebook Developers Conference on July 23, the buzz is predicting an announcement of e-commerce and micro-payment capabilities.