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  1. How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

    The advantage of using a system like Sailthru is that it automatically adds the submitted email addresses to your newsletter list. When you return to the card manager page, there will be an option to download the list of email addresses you have...

  2. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    Here's one story on Forbes.com from the list, How To Use Airbnb To Profit From Your Second Home: Following the source link can reveal a ton of information. As an example, let's take a look at the top link which features a story in the Washington...

  3. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    I recently reviewed an e-commerce client that has an extension list of products, however only about half of their products were promoted through PPC. Once you have a process down for regularly expanding your keyword list, then you need to designate...

  4. SEO Website Audits: Everything You Need to Know Part II

    These can include, but are not limited to a link list with link evaluations, analytics reporting, site crawler findings for example csv documentation from Screaming Frog showing you where your (insert issue) pages are located – as indicated by URL...

  5. Content Conundrum: The Vanity vs. Performance Dilemma

    Every day a new list is published with no real business or performance-based metric associated – the new content/social link bait in poor disguise. However, there have been countless times I heard people boast that they had "more than 1,000 shares...

  6. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    Then list the main sectors that your client serves and make sure to include an additional option of "other" where the customer can specify their sector. Many have discovered that surveys can be a great source of publicity and editorial links (see 6...