Over the last 10 years the social graph has grown extensively when compared to the linkgraph. Authors could get a rich snippet enhanced search result that would display their author profile photo, along with a link to their profile, number of...
Pete at Moz wrote a fantastic post about the effect of SERP crowding for organic spots, due to features such as local listings, advertisements, the knowledge graph, rich snippets, etc. Local link building is too often overlooked within link...
According to Nielsen's State of the Media: Social Media Report 2012, Pinterest has over 27 million active users as of July 2012, and has shown explosive growth in the last three years, as seen from the graph below:
Google's post specifically mentions Knowledge Graph results as an example of where your organization's logo may be used. This change is likely an indication that Google may be expanding their Knowledge Graph results in the near future.
It allows customers to check-in to wherever they are and then post that check-in to Facebook for all of their friends to see (this is now more important than ever thanks to the Facebook Graph Search).
Bing Ads and You: Keyword Distribution Graph Coming Soon – Bing Ads BlogNow in testing, this will give you a big picture view of the performance of thousands of keywords and identify opportunities. Link – Search Engine Roundtable
What I do like about Graph Search is that it has the potential to be a true social search engine, or in other words, a search engine about people, rather than topics, shopping, or websites. MJ: What are your thoughts on where Facebook is with...
Facebook tests Graph Search ads and debuts CPA bidding. Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use standard Facebook targeting and retargeting, look like its sidebar ads, and appear...
Google Adds Information About Nonprofits to Knowledge Graph – GoogleGoogle now highlights the nonprofit's financials, cause, and recent Google+ posts. Ask the Ex-Googlers Anything at BrightonSEO – Linkdex BlogEx-Googlers Fili Wiese, Alfredo...
The linkgraph is a kind of network graph and is made up of a series of "nodes" or clusters. This means that almost all sites that use "manipulative" authority to rank higher will be getting it from an area or areas of the linkgraph associated...
This is not helpful to the end-user and leaves a bad footprint in the linkgraph. Avoid bad link building techniques, as Google has gotten much stronger as spotting link manipulation attempts and schemes.
Facebook Graph Search SEW: Are you taking advantage of Facebook Graph search opportunities? DB: Facebook Graph represents one more important reason for local businesses to spend time carefully thinking about how they can build a community of...
Facebook and Twitter are hoping to change that, particularly when it comes to commerce (see: Facebook Graph Search and Twitter enabling instant commerce with American Express), but for now the data says that Taylor is right.
Facebook Graph Search and its Impact on Reputation Management, Privacy, Local Search and More Screw Link Building, it's Called Relationship Building If you’re publishing recaps of any of these sessions, post the link in and a comment below!
Bing has experimented with information in results similar to Google's Knowledge Graph. The underlyings of authorship markup on Google link directly to Google+, where your identity has been verified. SEOs have been saying that authorship markup and...
Open graph code is optimized and tested. Web pages include link to rich, authoritative Google+ profile of author. Content has off-site link building support (Zemanta, guest posts, sponsorships, shout-outs).
If one were to interpret the graph by priority as presented, it appears social is not as important as content, but more important than user experience, link building and SEO. In light of these results, the graph Forrester shared (above) makes...
The linkgraph uses the transitive property More recent discussions of cocitation have shifted the focus away from link juice and toward the words used around links. But this orientation can lead to link juice hoarding.
By clicking the goal and ecommerce buttons above the graph you can also see how well these sites have performed with regards to conversions. In the past, link building was less about bringing people straight to your site and more about making sure...
If you have set up goals and ecommerce tracking (I highly recommend using one or both of these) you will be able to click these tabs above the graph to see how may conversions these links have generated for you through users coming to the site via...