Instead of peppering links to the videos throughout the story, they place the videos right after the new feature article but within the top fold of the page so your eye is drawn down to the rest of the content.
Attract links – provided you're promoting your content; passive link acquisition is difficult if not impossible for most sites. Much like adding related posts, "previous" and "next" article links effectively surfaces your content and improves link...
The easier you make your content to read, the easier it is for users to understand, connect, and share – this is essential for SEO and organic links. However it is also important to ensure you understand factors such as how design impacts SEO, the...
For example, if you have affiliate links on your site, you can calculate a conversion rate from knowing the number of clicks to the number of people who purchase something via the affiliate link. RB Internal Links is great because it uses the post...
But again, promoting more does not mean posting the same link on Twitter 10 times a day! Be sure to link all your blog posts in the series to each other and promote it as a content resource on your blog by placing it either under Resources on your...
To fix this, Cutts advises clicking around your website to make sure you can reach the pages on your site by clicking on regular links, ideally in a text browser (to do this, from Google's search results, click on Google's cache of your page/site...
When it comes to link acquisition, SEO professionals and link builders have this long-standing infatuation with .edu links. Links from their faculty page: Nearly every faculty member has a dedicated faculty page where they host syllabi, course...
Ask the Ex-Googlers Anything at BrightonSEO – Linkdex BlogEx-Googlers Fili Wiese, Alfredo Pulvirenti and Jonas Weber talk spam, bad links, link building, content, social signals, and more. By using our services, you agree to our use of cookies...
Create a resource or links page: The list of link building lists is a great example of a resources page. Finally, execute a link building program that concentrates on the acquisition of relevant and editorially approved links.
By enabling Enhanced Link Attribution in your Analytics account and slightly altering the Google Analytics code that resides on your site you are now privvy to a wealth of more detailed statistics that can give you precise numbers around...
What’s more, linking out to other sites of value lays the groundwork for conducting outreach to those link targets to let them know you’ve cited them in your article, which can translate into relationships, shares, and relevant links.
Here are some quick links to jump to each step: If you want the www version, here is a link to example code. And sometimes you just need to redirect a broken link. WordPress is fantastic, free, and open source.
To find out even more about the traffic from your link building you can create a custom advanced segment to show only data from websites on which you have built links: just choose Source and pop the URLs in, either one website per ‘OR’ section or...
If a page 1 ranking isn't achieved (which is more likely), apply off-site SEO promotion in the form of link building, content marketing, social media, syndication, RSS, guest blogging, infographics, and participation in appropriate discussions...
Not only can your passion please your customers, it can attract free editorial coverage and links. No one links to boring pages. Yet somewhere hidden within any client there’s a reservoir of passion that can be used to create passion pieces that...
Instead of using QuickTime, the business owner could be embedding their own Flash video player, their YouTube videos, a hero image that links to a video page, etc. In addition, the images in the navigation didn’t contain any alt text, which becomes...
Similarly, the popular SEO toolset Advanced Web Ranking has recognized the value of inbound links from bloggers around the Web by offering a free license for bloggers who write a review about their software.
Bing is looking for and showcasing positive social signals, whether it's the inclusion of a thumbs up next to an organic link on a Bing SERP (indicating one of your Facebook friends has liked a page), your Facebook friends’ Likes in the Bing...
Although Blekko SEO data is no longer free to the masses, here are a couple cool slashtags that I have had fun playing with.links If you gain a better understanding of advanced search commands, you will definitely become a lot more resourceful when...
This may mean having to re-evaluate your link acquisition strategy with your clients, to identify the collateral you can exchange with prospects, whether free samples and trials, exclusive offers, or expertise.
