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  1. "Which Update?" Is the Wrong Question

    is a frightening truth, a belief that it could be either and thus, a belief that the site is lacking in the area of links, quality, and content. Let’s imagine that those sites you build links on had low-quality content.

  2. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    With the standard ABC Summary report showing the key metrics and the ability to drill down into Site Usage or Conversion data through the links above the graph, you can find out how people of different ages digest your content and convert in such...

  3. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    He also suggests, when trying to start over cleanly (particularly for sites that had link spam in the past), disavowing all the links you can find point to the sites. Before you do that I would consider ask yourself where you buy the domain name...