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  1. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    With the standard ABC Summary report showing the key metrics and the ability to drill down into Site Usage or Conversion data through the links above the graph, you can find out how people of different ages digest your content and convert in such...

  2. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    He also suggests, when trying to start over cleanly (particularly for sites that had link spam in the past), disavowing all the links you can find point to the sites. Before you do that I would consider ask yourself where you buy the domain name...

  3. So... You Think SEO Has Changed?

    Links are supposed to be a vote of relevancy based on the strength of the content that they link to. And, because it's hard to measure ROI in links, it typically wasn't the first choice for a lot of marketers who couldn't explain the value of those...

  4. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    A guy who called a woman by his ex's name has it easy compared to a site that bought links and spun article content. Sometimes what's setting off alarms is beyond what you can see looking only at a page or a link alone.