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  1. 21 Ways to Scale Content Promotion for Maximum Exposure

    Take advantage of the built-in reach of your social platforms and promote it to your audience on Twitter, Google +, Facebook, Pinterest, LinkedIn, Tumblr, etc. Advertising on Twitter gives you another opportunity to get impressions and additional...

  2. Build Relationships, Not Links

    They leave an entire trail of digital footprints for you to follow, from their “About” page, their blog posts, their LinkedIn profile, to what kind of stuff they post on Twitter and Facebook. One contact might like IM, another might always be on...

  3. How B2B Search Engine Marketers Can Better Impact the B2B Buying Process

    LinkedIn Groups: This can become a simple way to establish informal connections, by regularly contributing to the discussions happening within. Twitter Networking: Retweeting and showcasing potential site owners content and publications are a...