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  1. Google Analytics Content Reports: Understanding the Key Benefits

    Bounce Rate Analysis At a basic level, it can't differentiate between multiple links to the same level, but with the implementation Enhanced Link Attribution it can. The percentages are often shown a little further away that you image, and always...

  2. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    The "Page Cockpit" collects page-level search performance metrics like analysis of traffic, conversions, backlinks, and social media activity for a Web page, as well as analyzes individual pages to make recommendations for content, technical, and...

  3. So... You Think SEO Has Changed?

    Ongoing Performance Analysis Ongoing Performance Analysis But ultimately the exercise of SEO performance analysis still has the same goals: Internal Link Structure Alignment I don't advocate obsessing over toolbar PageRank, but understanding how...

  4. So Why Did All Those Movie Sites Lose Google Search Traffic?

    So, I was interested in seeing how much video footage I would come across during my analysis, and how much of that was problematic copyright infringement-wise. In a thorough analysis, Gabe identified multiple areas that he believed could be among...

  5. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    Granted, I was writing down every hashtag that came up on the screen for an analysis I did later that night, but her question surprised me. An analysis of the Interbrand 100 list (the world's top 100 brands) and their activity on Twitter, reveals...