Press release marketing has come under a lot more scrutiny for the kind of links that can look "unnatural" in a link profile. The issues that can arise from some press release networks are the mass-scale duplicate content and redundant anchor text...
To fix this, Cutts advises clicking around your website to make sure you can reach the pages on your site by clicking on regular links, ideally in a text browser (to do this, from Google's search results, click on Google's cache of your page/site...
When it comes to link acquisition, SEO professionals and link builders have this long-standing infatuation with .edu links. EDU Link Building Tactics You may need to get creative here too, in the event that a stand-alone interview isn’t link-worthy...
If you clicked a high-ranking link and then clicked back to the search results, they increased the number of results from 10 to 12. Less than 1 percent of people click on the eighth link on the page, according to Bing's research on click-through...
The most important thing to keep in mind is to not just rely on these link bait pieces alone, but to have them as part of your overall content strategy. One‐on‐one outreach for the one‐off link bait pieces has been getting increasingly harder and...
Link – Search Engine Roundtable One page out of millions gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard not to see Eric Schmidt.
We've transformed ourselves from a link-building company to a full-service digital marketing company, with offerings ranging from large-scale social media campaigns to on-page content strategy. To the world outside of your colleagues, clients, and...
The Share link was later added beside the search results. Google Instant Previews, which gave searchers a sneak peek of a website by hovering over a magnifying glass icon, has been removed due to low usage.
This will allow for your Google+ profile picture to show up next to your search result and offer a link to read more content written by you. But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources...
After the proposed change, "Shop for dslr camera on Google" now is clearly labeled "Google Shopping Results," with the Sponsored link located directly to the right, and everything is contained in one single box.
Your site visitors may click a display ad, perform an organic search, see a blog post or review or find an affiliate link. After releasing a barrage of new reports to help you understand attribution from multi-channel funnel reports, attribution...
And of course, give a generous link to the people who have contributed to your content. Send a thank you note and include a link to the published article to the people you have quoted. Perhaps, you can’t think of something new to say, or can’t find...
Whatever your answer, consider if ramping up the emphasis you give to brainstorming could help you to produce dynamite content your audience will engage with, link to, and share. Search algorithm changes that deemphasized thin content in the SERPs...
Interestingly, this doesn't appear to be replacing the frequency "link building" appears. But have you ever thought which of those sites statistically provides the best content? Or have you ever wondered if what people on these sites write about...
Link your Merchant Center account to AdWords, and you're ready to start showing the nice product specific ads with images and prices included. Product Listing Ads (PLAs) were introduced by Google last year as a way to deliver product specific ads...
Facebook has a lot of work to do on leveraging the Like as a true link, and true signal of intent. I have often said that until social figures out "spam" (fake profiles/automation, etc.the way that search engines have figured out link spam, social...
Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL shortener on Pinterest, beware it may take users to a page that says: “Suspicious Link: This link redirects to another site, it may link to spam or...
Similarly, you can include a link to a Google spreadsheet showing your links and what efforts you have made to try to remove them. It’s one thing to say that you have emailed 600 webmasters, but it's even better to include a link to a Google...
There's a big link between engagement and revenue that you need to know about ‐ if apps can't generate engagement (i.e.if the app isn't being used, you're not going to be able to monetize). And hopefully your company has at least started to build...
Says Tricia Meyer, who operates 12 affiliate sites including SunshineRewards.com, and averages $25 million in annual sales, says that while larger affiliate sites may be run off a database and need to replace a single link per merchant in that...
