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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook tests Graph Search ads and debuts CPA bidding. Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use standard Facebook targeting and retargeting, look like its sidebar ads, and appear...

  2. March Madness = Search and AdWords Madness?

    With 447,000 current Likes, the graph shows that new likes were rather stagnant and not that many new likes were obtained recently. Results for the championship game are still clearly presented upon completing a search, alongside an abundant 419...

  3. Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

    Shares, likes, and comments appear to be significant drivers of Graph Search results. The potential for Facebook’s new Graph Search feature is huge. A simple rule of thumb is that the more content that gets shared, liked, or commented on through...

  4. Measuring Content Success: 2013’s Key Data Challenge

    How often is your brand being mentioned across the social graph? Organic Search Metrics Facebook Likes Following years of technology obsession the realization has dawned on us all that the only way of creating a long-term business (irrespective of...

  5. New Competitive Facebook Reporting Tool Available

    Searching for ads by domain will give you the impressions over time in a nice line graph that allows you to see how ad impressions trend over time. Geo-targeting of the ads is shown in a pie graph and offers insight into the markets this advertiser...