Google had been subject to complaints from 16 companies in Europe, including the likes of TripAdvisor and Opodo. Competition commissioner Joaquín Almunia said that its initial investigations had identified four areas of concerns over Google's...
Google’s purchase of Motorola was first announced in August 2011 and is primarily designed to give the firm access to a trove of important mobile and wireless patents to help its protect its Android platform against legal threats from the likes of...
Brands looking to generate shares should use photos and videos in their posts, while a clear call to action helps drive more Likes, according to results of an internal study by Facebook. Content with a clear call to action helps drive Likes, while...
After you’ve completed your pilot test and have acquired 2,000 likes, try 60 days of content dissemination to measure CTR, time on site, and conversions. Having 10,000 Facebook Likes is a fantastic audience through which to disseminate content to...
The automaker, with its 10.2 million likes across brands on the social site, he said, plans on "accelerating our efforts in Facebook and other social platforms. While General Motors may halt Facebook advertising, according to a Wall Street Journal...
Have a peek in the “Likes” tab in Insights to understand where geographically your fans are and what languages they speak. Click the Likes tab button on your competitor’s page to view the number of new likes and people who have created a story...
Are there products that seem to get more repins and likes than others? How well do you know your customers? Exercises in market research and social listening are ways to get to know your customers and stay on top of how their interests change over...
Setting this to a different URL that page the user is currently on causes the number of Likes from the original page to be displayed and any additional likes accrued will also be associated with that original Edge or URL in Facebook’s Open Graph.
The deals will be distributed to an advertiser's likes/fans in the news feed on the social site. Facebook is rolling out its Offers marketing platform to local U.S.businesses. Before, Offers - which competes with Google's platform by the same name...
Recently he started going to kettlebell classes at a local gym, and met a woman, Carrie, whom he likes. After months of agonized waiting, my daughter finally received her Pottermore account last week.
Social signals creation (Tweets, Retweets, Likes, Shares, Views) Then Google started encrypting a vast majority of keywords referred from organic search, and now Google has indicated that websites guilty of “over optimization” are on their radar.
Researchers at Google have concluded today's stars don't dim quite so quickly, thanks to sites likes Twitter. Forget 15 minutes of fame. A group of researchers from Google, eBay and Berkeley University have been studying the famous and wanted to...
In the coming weeks, the social network's Ads Manager dashboard will no longer simply be about how many click-throughs or "likes" a paid promotion creates. The stat Baser refers to includes number of Likes, number of Facebook user comments...
At the start of this year, Google's new policy to prioritize Google+ updates at the expense of other social networking updates from the likes of Twitter was said to be bad news for the Internet, as the update would warp searches.
The Offers will be distributed to advertiser's likes/fans in the news feed on the social site. Facebook Offers are now available to more brands, including some international marketers. We started rolling out Offers more broadly and this is now...
The display team likes to call out search’s focus on brand terms, while the search team likes to bring up “post-impression” as the savior to all things display. If you’ve been around digital marketing long enough you have probably witnessed the...
KPIS like links, rankings and search traffic as well as likes, fans, friends, followers, network size, rate of growth and such are all useful measures of progress that can lead to business outcomes. That means more than links and likes.
Wildfire had a look at 43 brands over a period of 42 days and they report double-digit increases in People Talking About This, Likes per post, and comments per brand post for 45 percent of brands representing 85 percent of total pages on Facebook.
This will likely change over time, but as the mechanics of obtaining ‘Likes’ has become more difficult for brands, they now need to drive engagement more than ever. In the past you could direct people onto a particular tab to encourage likes or...
Yormark likes it so much he calls it his favorite Twitter tool. Being authentic, honest and influential on Twitter is a key to Twitter success for brands big, small, and personal. The question is: where do you find the time to be efficient and take...
