Using Radian6 I discovered that there are four or five main phases in the life cycle of a mobile phone. Timing is very important for regular topics with a predictable life cycle. Speculate about its name, release date and specifications and do so...
Are they gathering information or are they further along in the buying cycle? A passive traffic stream for the life of the asset We want to develop a linkable asset that will drive passive traffic for the life of the asset.
Harvard Business Review recently challenged the long-term value of influence in the context of the “iPhone affect” over time, citing the importance of an integrated marketing strategy that leverages peer-to-peer and traditional marketing campaigns...
One final tip is a little extreme and could probably only work for those of you with flexible working arrangements, but changing your sleep cycle could prove to be beneficial. Another great lifestyle tip is to get rid of variables within your life...
Until the industry finds a way to scale quality links, this cycle will continue. Businesses at all levels should concentrate on best-in-class customer service and creating positive experiences both in real life and in their social platforms.
The key, like with any redesign, is to make sure that there are clear SEO requirements at the onset of the project and that you work closely with the team on the project throughout the life cycle of the redesign.
At a certain point in the sales cycle, Yoda is correct. When life feels out of control, we often sink into purely reactive mode. Prompting Yoda to famously pronounce, "No! Try not! Do. Or do not. There is no try.
Customer Journey: Map, produce and optimize content based on your customers journey and pain points as they move through the buying cycle. Myth 3: A content object only has one life. More than two-thirds of client-side respondents (70 percent) to a...
On the surface, his new Indiegogo crowdfunding campaign is touching all the bases with a working product, video, intriguing backstory, some recent media coverage, support from friends, and contributions from the general pubic early in the campaign...
Retargeting: When users fall off during the purchase cycle we often hope they will click on a desktop-based display ad. With additional options like click to call on mobile devices, getting someone back into the purchase cycle is easier than ever.
It's a vicious cycle, so stop overworking and reset expectations to a more realistic standard. There is life beyond your marketing department. Achieve Work/Life Balance Let Go Trying to do everything can be destructive to your team's efficiency and...
Digital marketing experts report that the majority of a company’s sales cycle today happens without a company’s participation; brands and agencies that “get it” will survive. So how do you create a relationship with your audience before the sales...
The B2B sales cycle can be long — and SEO can take a long time to show benefits as well. As with most things in life, it’s more important to have quality over quantity. Industry relevance, influence, and brand trust all play a factor.
Once your account reveals the existence of such a keyword, it’s time to become a keyword ecologist, exploring the habits, habitat, potential, and life cycle of the keyword. That is, when the garden’s “waste” products are turned back into the cycle...
It is important to understand that the keyword phrases your prospects use will change as they progress through the buying cycle. Search Plus Your World – Most importantly, when you share your content publicly in Google+ it has a broader reach and a...
A great example of a predictable life-cycle occurs when a new mobile phone is introduced. Before the peak you should focus on gaining as many links as possible to keep the lead during the most important part of the life-cycle.
Global SEO software company GinzaMetrics recently announced conversion tracking improvements that track organic search and e-commerce transactions through their life cycle, offering real-time recommendations for underperforming product segments.
I figure if the Lab is in a cycle of change anyway, why not suggest this one? It was long said that people were abandoning signing up for Second Life because they couldn't find a name they liked. This makes sense given the resistance virtual world...
Though a media filter has been installed in several third party viewers, the official version of that same filter has not yet been released (I am told it's scheduled for the next update cycle – but it has been months since the incident).
Influencing sales leads throughout the buying cycle at scale It’s a mix of tips about search marketing, B2B marketing, and life at a startup. The company was formed by two serial technology entrepreneurs, Lucinda Duncalfe and Craig Danuloff, with...
