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Leverage Sweet 16

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  1. Social Media Madness -- The Sweet 16, Part 2

    For each company, I'll list their strengths (key wins) and weaknesses (key losses), and point out how your company or brand can leverage these social media offerings.click to enlarge We're down to the Sweet 16.

  2. SearchDay | Social Media Madness -- The Sweet 16

    To leverage it correctly, you must consider first what you want to accomplish. Check out this scoreboard of each company's strengths and weaknesses, along with details on how your company or brand can leverage these social media offerings.

  3. SEW Experts: Social Media Madness -- The Sweet 16

    In today's building brand equity column, "Social Media Madness -- The Sweet 16," Erik Qualman scores each company's strengths and weaknesses, along with details on how your company or brand can leverage these social media offerings.