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  1. Google Analytics Content Reports: Understanding the Key Benefits

    Be aware that this preview may not be the same version that the user saw if the content has changed and that this URL is built based on the domain name you have put in the admin area of the profile, so if you use one profile for multiple domains...

  2. Google Starts Treating More Country-Code Top-Level Domains as Generic TLDs

    And sometimes people are just registering certain country code top-level domains (ccTLDs) because they are trendy, especially for marketing purposes. The new list of Generic Top Level Domains (gTLDs): aero .biz .cat .com .coop .edu .gov .info .int...

  3. Landing Page Optimization: How to Identify Testing Opportunities

    This can come into play when you're using different vendors and third-party domains for your conversion events. Once you have your bounce rates by top landing pages, Justin recommends taking a step back and asking yourself "why" you think the...