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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    The "Page Cockpit" collects page-level search performance metrics like analysis of traffic, conversions, backlinks, and social media activity for a Web page, as well as analyzes individual pages to make recommendations for content, technical, and...

  2. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    GWT doesn't give you page-level rank data. Is it a video, your Facebook page, a press release or your latest blog post that's ranking? That means if your image is ranking No.the data doesn't mean that your Web page is ranking in the Top 10.

  3. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    BrightEdge’s page-centric approach to tracking and reporting has helped some marketers make the shift from keyword "(not provided)" data to a more holistic view of content performance at the page level, Yu said.

  4. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. Now that you have a handle on your key concepts and have built a strategic...

  5. How Personalizing Websites With Dynamic Content Increases Engagement

    From an organic search standpoint, displaying relevant content related to page content provides more products to a specific consumer so that they engage the page longer, search for more products, and provides a robust, personalized, shopping...