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  1. "Which Update?" Is the Wrong Question

    The right question to ask will depend on your skill level and experience. If you’re just at the entry level stages of being an SEO or if you’re not even an SEO and simply responsible for making business decisions, then the question is simple, "What...

  2. Scaling SEO Across Your Enterprise Business – The Human Element

    Whether you’re a small business that wants to get serious about efficient search engine optimization, or a marketer who wants to take SEO to the next level company-wide, this post is for you. At an enterprise-level company, you want to do the same...

  3. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Kaufman says she doesn’t think Amazon is even at that level of sophistication yet, "but that’s what they are working toward. Forty-nine percent of consumers in the U.K.leverage organic search as the main point of entry to e-commerce shopping sites...