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Lets Make Deal

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  1. Unified Tracking: Making Sense of Display and Search Data

    The problem is there can be a great deal of overlap, and it's tough to measure the actual tipping point of what pushed the customer over the edge to buy. Unified tracking lets you see all the given touchpoints before the user converts and gives a...

  2. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Unnamed sources say Facebook and Microsoft are working on a deal that would significantly expand the search relationship the pair have shared for many years. Yahoo Connected TV lets users interact with Internet content and services while they watch...

  3. Google Acquires Episodic Online Video Platform for Broadcasting Live and On-Demand Content

    Terms of the deal were not released. The online video platform lets publishers and marketers host, stream, measure and monetize their video content. Google's Episodic buy could make YouTube ready for its closeup (deals.venturebeat.com)