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  1. 14 Top-Notch Resources to Help You Become a CRO Expert

    While that isn't always true in conversion optimization (you need to test everything before blindly applying the tactics that worked for one website to your website in a different industry), there is a good deal of information to be gleaned from...

  2. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    I think over 10 years, we're more likely to understand identity and to understand the social connections between people, but at least for the time being, we have to deal with the web as it is and what we are allowed to crawl and what we can easily...