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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    Let's check out their backlink profile: Let me explain. I have a confession to make. On occasion, I'll search [search engine optimization companies] on Google to see just who is showing up. I hold out hopes that, one day, my website might actually...

  2. What is SEM? Depends on Who You Ask

    Let's be honest. In the early 2000s, search engine marketing (SEM) was originally defined as the umbrella under which both paid and organic search would fall. This made perfect sense, as marketing naturally incorporates a wide array of tactics...

  3. 'Let Me Google That For You' Bill Introduced to U.S. Senate

    Senate under the unlikely but wonderful title, "Let Me Google That For You". Should the "Let Me Google That For You" bill become law, it will ensure that the NTIS becomes a historical footnote. A bipartisan bill has been introduced in the U.S.

  4. The 4 Most Interesting Features in Google Shopping Campaigns

    Historically you would give Google a feed and let the chips fall where they may – now this feature allows you to better control your merchandise within the channel. Last week, Google confirmed that it would be forcing migrations from the current...

  5. Influence the Influencers: The Magic of Co-Created Social Content

    Let's face it. Much is hyped about the value and "magic" of social media marketing. Somehow people that love you and what you do gather together and say all kinds of nice things. Right? Well, maybe, if you know how to get the right kinds of...