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  1. 14 Top-Notch Resources to Help You Become a CRO Expert

    Advice from an experienced consultant for 100 percent free? Their blog – although very rarely updated (think less than once a month) – is a must read for anyone serious about CRO. Nobody knows right away how to optimize websites as soon as they...

  2. Gender Bias in Marketing: Women Seen as Less Valuable Than Men [Research]

    The findings showed women in the environment studied experienced a 21 percent gender bias gap, according to WordStream, and that "women are, on average, viewed as 21 percent less valuable than their male peers, regardless of experience and other...