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  1. There's a Good Chance Google Is Rejecting Some of Your Products Right Now

    Here is an extremely simplified example of how what updating your data feed for title length would look like if you were changing it manually: Similar to Google Product ID, Product Manufacturer Part Numbers or MPNs on Google traditionally have not...

  2. 4 Tools and Tips That Will Help You Be a More Analytical Marketer

    Test and optimize the length of your subject lines in multiple email clients and email "preview" modes. There are tons of tools out there for gathering data and guiding our strategies so we can make user-centered improvements to our marketing efforts.

  3. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Peruse your meta tags to ensure they meet length requirements and don't keyword stuff. A few simple mini-deep dives at specific times throughout the year can dramatically benefit your campaign. SEO audits are immensely popular.

  4. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    In addition, both the length of text and word text were ranking factors that increased from 2013 to 2014. SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says...

  5. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    There's some useful analysis in this post - analyzing what type/length of content ranks is important to build a more effective campaign in the future. Is there such a thing? That’s a question most SEOs, marketers, and business owners have been...

  6. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    Recency: based on time stamps, which assigns credit based on length of time passed. While attending ClickZ Live San Francisco’s session on "Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling" by Crispin Sheridan, I had...

  7. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    There's no algorithm dictating who will see your content and no limits on post length. According to Christian Ashlock, Product Marketing Manager at Google+, the reason to limit the availability to just those accounts was to ensure that advertisers...