SEO News


  1. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    Longer videos aren't necessarily more effective, with 83 percent of respondents citing the ideal length of a video to inform a purchase decision is five minutes or less. SEW:: What is the ideal length of a video to inform a purchase decision?

  2. How Vine Has Changed the Video Landscape in Just 12 Months

    Enter Vine, which is engaging, short in length, and truly mobile – is this the perfect recipe for marketers? The day before, the Vine team said on the Vine Blog: When we launched Vine on January 24, 2013, we didn't know what to expect.

  3. The 2014 Super Bowl Commercials Just Kicked Off

    The average length of the top 10 Super Bowl ads more than doubled (112 percent) from 2010-2013, from 42 seconds to 89 seconds. It's just under two weeks until the Super Bowl 48, when football fans will see whether the Denver Broncos or Seattle...

  4. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Keyword Length Segment Series Keyword length segments have appeared in several articles dedicated to advanced segments because looking at traffic by keyword length can reveal significant insights. Analyzing your website data with Google Analytics...

  5. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Vocus recently cited a study that showed that the top 10 results for a specific keyword search tended to be more than 2,000 words in length. The validity of that study has been debated, but it's probably fair to say that length is a proxy for depth...

  6. Actionable Insights You Can Find in Google Analytics Multi-Channel Reports

    Time Lag and Path Length You can use the Time Lag and Path Length reports to understand at what point you should retarget users and how much you should spend on reaching an already exposed visitor. The search ecosphere offers many brilliant...