Rosetta Stone’s trademark infringement lawsuit against Google, first filed in 2009 and dismissed by a Virginia court in August 2010, has been revived by a federal appeals court. At issue: whether the sale of trademarked search keywords to the...
According to a blog post by Bill Slawski at SEO By the Sea that references US Patent and Trademark Office (USPTO) filings, IBM has agreed to give Google 188 granted patents and another 29 pending patent applications.
Navigating PPC Trademark Rules - PPC Hero Resolving Homepage Canonical Issues - Shimon Sandler Bing Allowing Trademarked Terms In PPC Now Google Did Legal Heavy Work? Bing and Yahoo will allow advertisers to use trademarked terms in their PPC...
Anticybersquatting Consumer Protection Act (ACPA): In addition to transfer of disputed domains, trademark owners can also go after monetary damages. If you're a victim of one of these, you have two options for filing complaints if someone has...
Did you know you can actually tread on someone else's trademark rights the moment you purchase a domain name? Before filing for a trademark registration, conduct a nationwide trademark clearance search to see if you're stepping on the toes of other...
Google turned my head a bit when I first saw it, particularly because of a few notable items we haven't seen before in trademark litigation. We know from the class-action moneymaking scenarios of years past that everyone except the lawyers lose in...
Brand & Reputation Management -- Can you use a competitor's trademark in your own search advertising? The panelists will also discuss the issues with video search, and the industry's desire for standards on how to tag, organize, and find videos.
I would really like to see some standardization on trademark and brand infringement or usage allowed within the online marketing space. A more aggressive policy targeting misuse of trademark/counterfeit product.
The federal court system will finally decide that search is not trademark protectable once and for all. Privacy issues will not go away: For some users, their search histories, emails, and site visits all reside with one company.
Wilcox cautions that trademark cases can typically be more complicated than with other types of intellectual property cases to get monetary compensation (including your attorney's fees), and may even require the involvement of legal and...
Most search marketers will almost certainly encounter trademark issues at some point in their careers. Historically we have tried to moderate between trademark owners and their affiliates (often with their legal agreements)," says Berk.
He also writes about legal issues relevant to online marketers at his Technology but it's typical that the interaction with a trademark office is more complicated than with a copyright office. It's also important for an attorney to interpret the...
Wilcox, co-chair of Baker Hostetler's national intellectual property litigation practice, which includes managing and litigating copyright, trademark, and e-commerce and domain name issues in both in the U.S.and internationally.
Walton discusses trademark usage in PPC advertising, the Digital Millennium Copyright Act, and future legal issues on the horizon for search marketers. I caught up with him after the conference to discuss copyright, trademark, and other...
It won't help you with other legal problems, such as trademark, domain, or online reputation infringement issues. People need to understand that for most Web site content on the Internet– original articles, text, videos, music, images, etc.somebody...
Utah Rewrites Search Law, But Trademark Registry Remains, ClickZ Linking Issues & Social Media SEM Industry Issues Cybersquatting defined for search marketersIntellectual property and ecommerce attorney David Adler discussed the legal definition of...
Microsoft to Update Trademark Dispute Handling in adCenterthe way Microsoft deals with trademark infringement accusations against advertisers will change starting on September 10 SEW Experts: Tools of the TradeMark Jackson recommends several useful...
Paid Search, Trademark Legalities and Liability -- Oh My! Utah Legislators Doing Research -- After They Passed the LawAfter passing a misguided Trademark Protection Act that will ban advertisers from using the trademarked terms of their competitors...
Utah Trademark Protection Act Updates – It seems Utah's legislators will hold off on implementing the state's Keyword Protection Act "for at least a couple of months. Better Metal case, a court has determined that keyword triggering and metatag...
Utah's Misguided Trademark Protection Act Last week, technology law blogger Eric Goldman reported on a new law banning keyword advertising in Utah. A Hot Topic: Getting Burned by Flash and Session IDs - Eric Enge explores some 'red hot' issues: Web...
