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  1. Trademark: The Next Generation

    We know from the class-action moneymaking scenarios of years past that everyone except the lawyers lose in trademark class-action litigation. Last week's Second Circuit Court ruling in the case of Rescuecom Corp.v.

  2. Search and the Law: Attorney Deborah Wilcox

    So Viacom, and many others that have joined in the lawsuit since it has become a class-action lawsuit and these are now all consolidated cases, are saying that Google should be more proactive, such as being able to figure it out ahead of time...

  3. Copyright Law: What Search Marketers Should Know (Part 2)

    If you know there are other businesses or individuals with legitimate uses who have suffered as you have, there may even be an organization willing to represent you in a class-action suit. But the more you can assess all of the specific reasons...

  4. It's Time to See What's In the PPC Sausage

    Google Agrees To $90 Million Settlement In Class Action Lawsuit Over Click Fraud, Search Engine Watch Case in point, we would like you to create a 'Click Fraud Perp Registry' so that new and established click fraud tactics, dubious publishers, and...

  5. KinderStart Becomes KinderStopped In Ranking Lawsuit Against Google

    Fire away with that class action suit. Two class action suits over click fraud, where defendants have real monetary claims arising out of actual contacts with the major search engines, have netted around $60 million for advertisers for over four...

  6. Advertiser Files Complaint To Block Google Click Fraud Settlement

    OPT OUT OF CLICK FRAUD CLASS ACTION SETTLEMENT Advertiser Sues Over Settlement from the Associated Press today covers how a different advertiser is also against it, to the point of having filed a formal complaint asking that the case be blocked.