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Legal Attorneys

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  1. Virtuality & Mortality: Who Owns The Online Content We Create After We Die?

    Apparently, Entrustet already has figured this part out, marketing itself to attorneys, specifically calling out "Let Entrustet provide you with the educational materials and tools you need to step into the 21st century of estate planning, while...

  2. Bring Legal in Early on Your Social Media Strategy

    Let's face it, when you hear the words "legal," "lawyers," or "attorneys," you don't have a very positive reaction, do you? The attorneys you employ can help you draft a guideline to help your online marketing team better understand where they can...

  3. Trademark: The Next Generation

    There's no end to the work for attorneys, representative experts, and courts as it relates to search and trademark litigation. If that discussion can't be resolved, there would appear to be legal ramifications.

  4. Trademark Law - What Search Marketers Should Know, Part 1

    Intellectual property attorneys widely consider U.S.trademark law to be well behind the advances in Web and search technology. Part II of this article series on trademark law for search marketers will focus on tips, tactics, and resources by...

  5. Copyright Law: What Search Marketers Should Know (Part 2)

    This next article covers important tips and tactics by online intellectual property attorneys, and legal counsel for the search engines, for both protecting your own copyrighted material and respecting the copyrights of others.

  6. Copyright Law: What Search Marketers Should Know (Part 1)

    Part II of this article series on copyright law for search marketers will focus on tips and tactics from attorneys and the search engines on protecting your copyrighted material. It's one of the easiest legal procedures you can ever file.