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  1. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    So imagine if Amazon has not scaled the amount of tests they had but continued to do only 200 tests a month and most of their competitors did even 10 tests a months how many more times is Amazon learning and optimizing over their competitors.

  2. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Learning as you go pays off; with risk comes great rewards. It began with President John F. Kennedy standing before Congress in 1961 and made it a goal to put a man on the moon before the decade was over.

  3. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    We're all learning the hard way what it means to be in a fight with Google. Love the Hallmark Holiday or hate it, at the very least it's one of the top five times of year to stock up on chocolate candy.

  4. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    At the same time, it provides new fodder for the learning algorithms, allowing them to improve with each iteration. So, for instance, someone searching for good pizza restaurants in the vicinity of Qualcomm Stadium in San Diego might search for...

  5. Reputation Management Mistakes, Challenges & Solutions for 2014 at ClickZ Live New York

    I'm going to show attendees how to better understand their audience by learning from the mistakes made by others over the past year. With only a couple of months to go until the inaugural ClickZ Live New York show, we catch up with one of our...

  6. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    You will need to spend some time learning the ins and outs of Google Tag Manager to effectively implement your tracking setup. Again, there's definitely a learning curve, so don't get frustrated. If you haven't looked into Google Tag Manager yet...

  7. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    Those surveyed also said posts from friends on Facebook were the most effective method for learning about new products with a score of 2.73 on a scale of 1 to 5. Social technology company 8th Bridge released its third-annual Social Commerce IQ...

  8. Top 10 SEO New Year's Resolutions for a Successful 2014

    The future is cross-channel attribution, and learning more about more is a sure way to stay on the cutting edge and in demand. Set up an RSS feed of your favorite resources and spend the first 15 minutes of the day reviewing, interacting, asking...

  9. Why Content Marketing is a Definitive Method for Success in 2014

    It should be a mixture of types that can adhere to diverse learning styles. Over the course of the past year, content marketing has really taken the spotlight. While the importance of quality content has been preached for a long time, in 2013 it...