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  1. Learning to Carry Your SEO Baggage

    Sure, 15 years ago she brought you Ben s at midnight to help you get through your first break-up, but now she’s a constant complainer who is bringing you nothing but down. You will always have your baggage, but you baggage is also full of the...

  2. 3 Lessons Social Advertisers Can Learn From Search Marketing

    There are many disciplines within marketing, and as teams begin to collaborate more to drive cross-channel synergy, there are lessons to be learned from our channel counterparts. Leverage first-party data to segment messaging to specific audience...

  3. FSB delays designation of systemic reinsurers

    Following the latest delay, Felix Hufeld, chair of the IAIS executive committee and chief executive director of the German federal regulator BaFin, stated: "Part of the FSB's announcement follows a decision taken by our executive committee in...

  4. Conflict of interest: banks call for unity on Eonia

    The first rumblings of this could be heard in October. But some CSAs express the reference interest rate as a spread below Eonia and these counterparties became the first to face demands for interest payments on October 2 – the US bank's managing...

  5. 8 Lessons Learned From Owning a Search Agency for 15 Years

    I’m writing this post to share some of the lessons and mistakes I learned from owning a search agency for more than 15 years. Next, I met one of the first true organic SEO pioneers though a mutual client and the rest was history.

  6. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    In this post, I’m first going to cover some new information I’ve learned about Panda. Panda 4.0 rolled out six weeks ago and we’ve learned a lot since then. And I have seen sites that dropped for the first few weeks suddenly increase (not a full...

  7. Doodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better Place

    In addition to being the first animated Doodle 4 Google winner and appearing on Google's homepage all day today, she won a $30,000 college scholarship for herself and a $50,000 Google for Education technology grant for her school, Island Trees...

  8. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    First and foremost. We just went through this process with our own brand, and we want to share what we've learned so far. If you're going to be going through a large following like Parenting Magazine or Elle, take a moment to visit the People tab...

  9. Top Brands Now Testing Pinterest Promoted Pins

    We first learned about Pinterest’s plans for promoted pins in September 2013. Judging from the latest image from Pinterest, it doesn't look like there have been any modifications to the look and feel of promoted pins since their first test run.