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  1. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Just like everything else about the Moon program, how – and how much – to share Apollo with the public was a learn-as-you-go affair that involved not only NASA's Public Affairs Office but also top NASA managers and even astronauts said Andrew...

  2. 10 Vital Steps to Building Social Influence

    Learn fast, fail fast”, said Slaby as he referenced a phrase Facebook is said to use: “fail harder”. Social media and mobile devices played significant roles in the campaign, which leveraged the fundamentals of community organizing to fundamentally...

  3. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    You can see the letter in its entirety and learn more about the 83 engineers who signed it at Death Blackout Day” SOPA Protesters I encourage you to learn more about these issues and tell your congressmen that you want them to be pro-internet.

  4. Who Is Duncan Watts and Why Is Everything Obvious ... Once You Know the Answer?

    So, what does Watts know that approximately 5,000 marketers and search engine optimization professionals will want to get up early to learn? They exploited a recently introduced feature -- known as Twitter lists -- to distinguish between elite...