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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    No one can predict what is going to go viral before it goes viral - just make sure you learn from it and improve. But rather than looking at the link targets, learn what has worked best for them and how to make content that if promoted well it can...

  2. Why Facebook’s New Cross-Device Tracking Tool Is a Game-Changer for Advertisers

    Indeed, combined with other powerful Facebook tools like customer audiences, you can learn more about the path to purchase for specific consumer segments. The recent and rapid rise of multi-device behaviors has accelerated the need for new digital...

  3. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    What Can You Learn From It? Mark Twain Mark Twain has a point. Over the past 18 months I have been that boy, attempting to draw on all my learnings from a decade-long career in print journalism and translating them into digital strategy.

  4. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    Learn from the data and attribute your budgets correctly. While attending ClickZ Live San Francisco’s session on "Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling" by Crispin Sheridan, I had a good opportunity to...

  5. 8 Free Must-Attend Networking Events at ClickZ Live San Francisco

    Learn with Google On August 12, learn with Google in this dedicated all-day “classroom” with four sessions hosted by Google and featuring its employees. Open to all attendees, including Networking+ pass holders, learn and chat directly with Google...