It is a tenet of the Lean Startup for good cause, this is the quickest way to optimize conversions for your target audience. Split testing is important. Really important. It’s the single most neglected discipline (just ahead of user experience...
Eric Ries / The Lean Startup At some point, every startup will get the dreaded question “So, who are some of your other clients? Startup Marketing Resources When you’re new and poor, you can’t buy your way into brand awareness with traditional...
Are Your Landing Pages Lean, Mean Conversion Machines? Long Tail Keyword SolutionsWhen building a new startup, you initially see search marketing boom year over year. From the SEW blog: Organic Search
