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  1. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Key technology partnerships such as that with SEO market leaders BrightEdge, with and the latter's Advanced Content Optimizer providing deep integration and SEO capabilities into the Adobe Experience Manager signify an important shift in our...

  2. ProFlowers, 1800Flowers Killing It in Paid Search Ahead of Mother's Day

    Leaders in spend for the flowers and gifts category for desktop/tablet were 1800Flowers.com, ProFlowers.com, and FTD.com – all floral wire service companies comprised of networks of local florists. Advertisers in the flowers and gifts sector spent...

  3. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    That's according to Joe Pulizzi, who is one of the leading thought leaders behind the content marketing and social media movement. "From the days of cave men writing on the walls, brands have been creating stories to sell their product and form a...

  4. Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]

    Which brands and people most influence marketing leaders at mid-size companies? Ever wonder what marketing publications and content matters most to marketers? Newly released findings by social insights company Leadtail and DNN Corp.give a glimpse...

  5. 11 Must-Measure KPIs for Content Marketing Success

    It lets you know how well your content is being picked up by other thought leaders, but also gives you direct/real time insight into who is linking to you. However, the reality with content marketing that most people are starting to awaken to, is...

  6. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Marketers and brand leaders need to consider how their brand content is discovered and engaged with by searchers on a mobile device compared to a desktop. Google's recent Hummingbird algorithm and the arrival of KitKat are forcing agencies and...