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  1. How to Create a Social Media Friendly Landing Page

    In an ideal world where time, talent, and money aren't issues, you should create a landing page for each specific audience you target. The same psychology that applies to crafting an engaging social media post should apply to the pages those posts...

  2. 14 Top-Notch Resources to Help You Become a CRO Expert

    Study up on a few of these, and you'll be up to speed with the rest of the industry in no time at all. Improving these metrics will obviously improve sales, cost per acquisition, cost per lead, and most KPIs that matter to marketers and business...

  3. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Any of these factors could lead to poor user engagement signals (short dwell time, high bounce, etc.which in a nutshell is at the core of Panda. Or maybe it's as simple as each time you read certain pieces of content on your site you think "this...