SEO News

Lead Score

  1. PPC Management Operations: The Ultimate Guide

    For lead gen sites, check conversions. If the ROI and quality score for the keyword is healthy, you can often just leave it be. Quality Score Reports Here, you're looking for low score between 1 and 3 that should be addressed immediately.

  2. Top Online Retailers Lag in Mobile Experience [Study]

    REI, which took top honors with a score of 4.74 You may be surprised to find out it was Apple, with a score of 0.68, which put it in 100th place. Out of the 100 brands examined, not one ecommerce site received a perfect score of 5; the average...

  3. Sequencing the DNA of the Perfect Comment [Study]

    The study, performed by AOL's Consumer Analytics and Research team (Disclosure: the author works for AOL) with Joe Blechman as lead analyst, and Probit Research, began by breaking down the constituent parts of comments into 15 measurable attributes: