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  1. How to Use Google Analytics Site Search Reports

    International Comparisons: It is interesting to see the take-up of search functionality on websites around the world. Language Use Globally: Also on the topic of international data, when you have a website specific to another country or language...

  2. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    For all these reasons and more, it’s important to celebrate the women who fought for women’s equality on International Women’s Day, said Ashley Zeckman, Marketing Manager at TopRank. International Women’s Day is a good opportunity for all of us to...

  3. SEMPO Tells Government: Don't Censor Search Engines

    When governments have tried to regulate Internet access, the results have been unpopular, relatively unsuccessful, and have led to international uproars about censorship. It's no exaggeration to say that Google's innovations in search advertising...

  4. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    According to the study in partnership with Nielsen, search plays a significant role in the overall engagement on the Internet at 80 percent as Filipinos go online for leisure and entertainment activities from listening to international music (68...

  5. Real Names: Google+, Government & The Identity Ecosystem

    The Federal Government commits to collaborate with the private sector; state, local, tribal, and territorial governments; and international governments–and to provide the support and action necessary to make the Identity Ecosystem a reality.

  6. Reputation Management: PR vs. Search vs. China’s Water Army

    China’s Internet PR business alone is worth $143 million, based on data from the country’s International Public Relations Association in Beijing. Early this month, Omnicom Group’s PR firm Fleishman-Hillard unveiled its specialist unit, BlueCurrent...

  7. Top Level Trends of SEM Worldwide in 2010 and 2011

    The industry is growing fast, organizations such as Search Engine Marketing Professional Organization, Interactive Advertising Bureau, and Web Analytics Association have all been working hard to establish standards and best practices in...