On January 20, we posted about Google losing a trademark case filed in France by Le Meridien Hotels and posted a translation of that decision a few days later. SES NY Coming Up Fast! Top Stories + More From The Search Engine Watch Blog + About The...
On January 20, we posted about Google losing a trademark case filed in France by Le Meridien Hotels and posted a translation of that decision a few days later. For the second time in about two weeks were blogging about Google losing a trademark...
The case against Google was brought by Le Meridien Hotels, which objected to Google having ads that would appear in response to its name and apparently its name in combination with other words. The ruling doesn't forbids all ads from coming up for...
Le Meridien Revisited article for Search Engine Watch members takes a closer look at how the ruling does not completely forbid bidding on trademark terms but does highlight how bidding suggestion tools can make search engines more liable in such...
In a blow to Google's keyword-bidding engine, the French court ordered the company to stop linking ads to Le Meridien-trademarked terms by Monday or face a daily fine of $194 (150 euros). The company must also cease linking ads related to Le...
