SEO News

Layman Terms

  1. SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers

    Those of us that know better about the dark underbelly of our profession call that trick "keyword stuffing," or in layman's terms, "cheating. This past weekend, while most of us were making a last minute dash to pick up something for Valentine's...

  2. Lies, Damned Lies, and Statistics

    In layman's terms: two counts divided by each other. When Mark Twain penned, "There are three kinds of lies: lies, damned lies, and statistics," he must have foreseen online campaign analytics. Over the past year, I've been in numerous meetings...

  3. Hosting Issues and SEO

    In layman's terms, this means the request was understood, accepted, and the page you requested will appear. Every time a user or search engine spider visits a Web page, the server that page resides on returns a code.

  4. Daily SearchCast, August 22, 2006: AOL Firings Over Search Privacy Issue; Evaluating Search Engine Rating Figures; Saving Addresses For Mapping Sites & More!

    Let me first do my best to explain what this means in layman terms (hope I get it right). Today's search podcast covers AOL firing execs over the search privacy issue; how to evaluate search engine popularity figures; Google gets your MTV into...