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  1. Google Reports Surge in Government Takedown Requests

    Another instance involved a UK local law enforcement agency's request to take down a YouTube video that falsely portrayed an official wearing a racist uniform. Local law enforcement also asked that another YouTube video be taken down because it...

  2. Google Authorship Presents Branding Opportunity for SMBs

    The rel=author tag is particularly powerful if you're in a business where your personal brand is as important as your organization’s brand, such as law, medicine, real estate, and consulting. However, in order for a user to see these enhanced...

  3. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    Influence follows a “power law,” where a relatively small number of individuals drive the lion's share of social referrals. In order for your content to “go viral” you need to have one-to-one relationships with your super influencers, and at the...

  4. SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

    As we have publicly stated previously, the search function is not a government-run utility, established by law and thus subject to bureaucratic oversight, but a service provided to consumers and businesses by private companies, which have set up...

  5. Holiday Season Search Trends of Top U.S. Retail Brands

    On the other hand, Rite Aid bids on their own keyword of “rite aid” and those alike in addition to keywords such as “pharmacy law”. It seems as though these two are replicating the Internet tactics of one another in order to keep up with the...

  6. Search Marketing & the Fine Art of Nexting

    The only thing that surprised me were the police officers (in the left header and the body top right), because I thought that self-defense and home security folks might not trust or appreciate government-paid law enforcement personnel.

  7. Failure to Comply: Judge Orders Google to Reveal Paid Media Relationships

    While Google failed to comply with the order regarding the media and requested clarification instead, Oracle published its list of individuals and organizations that it had paid, naming blogger Florian Mueller and Stanford professor Paul Goldstein...

  8. Obama vs. Romney: Search for Next President Reveals Astonishing Facts

    Negative media attention is also present for Mitt Romney, as a single ride on the roof of the car for his Irish Setter Seamus almost 30 years ago receives more attention than any of his law initiatives as an elected official.

  9. Google Reveals More Government Search Censorship Requests

    Even when content doesn’t violate their own guidelines, Google may bend to the law of any given country. In Thailand, the Ministry of Information, Communication and Technology asked Google to remove 149 YouTube videos for allegedly insulting the...

  10. Facebook Settles Privacy Lawsuit, Buys Facial Recognition Company Face.com

    The proposed class-action lawsuit accused Facebook of violating California law by featuring user “Likes” as Sponsored Stories without compensation or an opt-out option. EPIC claimed that "users could not reasonably have known that Facebook would...

  11. Judge Allows 'No Poaching' Lawsuit Against Google to Proceed

    Five former employees who are suing the group for violating claims brought under the Sherman Antitrust Law and The Cartwright Act. In order to maintain a good working relationship with these companies, in 2005 we decided not to "cold call...

  12. YouTube-Viacom Copyright Lawsuit Resurrected by Appeals Court Ruling

    The court delivered a definitive, common sense message – intentionally ignoring theft is not protected by the law. We conclude that the District Court correctly held that the safe harbor requires knowledge or awareness of specific infringing...

  13. Google Reviews Japanese Court Order Demanding Removal of Autocomplete Terms

    Google is reviewing the court order, which would force Google's operations based in U.S.to obey the Japanese court of law. The March 19 case is believed to be the first to order the removal of specific terms from the search feature, which attempts...