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  1. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    Just within Google's service offerings you have a few distribution channels: Google Search, Search Partner Network, Google Display Network, YouTube, and Gmail Sponsored Promotions. In fact, just recently we launched a new beta for this client that...

  2. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    While moderating the forum, Smarty kept her proverbial ear to the ground and found that forum participants wanted a service that would provide the functions currently being provided and more. By monitoring (her own) forums, Smarty created a free...

  3. 7 Content Marketing Tips to Recover From Google Penguin

    You can even ask people to link to the giveaway for extra bonus points (although this might be a bit shady with Google's terms of service). Coffee brand Douwe Egberts recently launched a coffee vending machine that automatically delivered a cup of...