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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Google+ posts pass Page Rank, and Google+ profiles may show author attribution on results pages, so it's an especially important platform for SEO. Having a content metrics and inbound marketing reporting plan in place before you launch is a great...

  2. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Will Lisa's cross-platform campaign be thwarted? When Lisa stepped in for Don a few weeks ago, she suspended all marketing activity, but the company's bashing continued across social media. Learn Valuable Content Marketing Tactics at ClickZ Live...

  3. Pinterest Analytics: The Ultimate Guide to Tracking Your Site’s Performance on Pinterest

    Here's a video with more information about Curalate and how their platform works: Let's review what's available when it comes to Pinterest analytics, and how to leverage this information to improve your Pinterest marketing strategy.

  4. What is Mobile App Attribution & Why is it Important?

    When a user installs the mobile app, the SDK collects the same data points from within the mobile app and sends it to the platform. The platform generates the fingerprint of the install and then searches for clicks with the matching fingerprint.