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  1. International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program

    Census, 16 percent of Americans identify themselves as Hispanic or Latino, with that number expected to rise to 30 percent by 2050. Your domestic SEO program is progressing well. Your rankings are up, traffic is up, and conversions are looking good.

  2. SEO Your Website For Foreign Languages in Your Domestic Market

    In the U.S.notably, MySpace saw some great success with MySpace Latino before Facebook came along and blitzed the social networking scene. Last week here at Search Engine Watch, Dave Davies raised some key points about strategies for optimizing...

  3. 10 Reasons Why You Can't Miss #SESNY

    New Latino Track But it certainly can't be pigeonholed that way. As the industry changes in leaps and bounds, so does SES. And SES New York is a prime example of just how we're adapting our agenda to the new techniques and technologies available to...

  4. Bebo Expands to Five More European Countries

    Facebook Expands to Hebrew and Arabic; Bebo Expands to Latino Community Social network Bebo, which was acquired by AOL last year, has expanded to five additional European countries. The countries are: France, Germany, Italy, Spain and the Netherlands.

  5. SearchDay | What Should You Do When You Get Canned?

    Facebook Expands to Hebrew and Arabic; Bebo Expands to Latino Community Posted by Nathania Johnson Mar 12, 2009 Facebook has expanded to include the Hebrew and Arabic languages. In a post on the Facebook blog, Ghassan Haddad wrote: Meanwhile, Bebo...

  6. Avoiding Online Missteps with Generation Y and Millenniums

    A parallel offline example is when U.S.centric companies run Hispanic advertisements in Miami market and mistakenly use a Spanish dialect instead of Latino. The first step that many companies take when trying to grab the attention of our youth is...

  7. Barack Obama is Rocking the Youth Vote

    He reaches into African-American, Asian, Latino and even faith-based communities. Time and time again, the polls show that without a doubt, the youth base has been energized by Barack Obama. While this base could help him win the Democratic...

  8. Search Marketing in Brazil: Report from SES Latino

    I recently conducted an interview with Marcelo Sant'Iago the Director of Business Development of MídiaClick, a performance-based marketing agency from São Paulo, Brazil and a conference speaker at Search Engine Strategies Latino on the sessions...