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Latin America

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  1. Nuances of Spanish Language Search Marketing

    It is important when implementing search marketing in Latin America to be observant and respectful of these differences, which is just another way that the Spanish-speaking countries differ from each other.

  2. Search Ads Account for 52.8% of World’s Mobile Ad Revenue in 2012

    For more information and specific stats for other areas of the world including Latin America, Europe, the Middle East and Africa, check out the study here. In a near-tie was North America at 39.8 percent.

  3. The Growing Importance of International Mobile Search

    These figures represent the constantly increasing rates of Internet penetration and accessibility in developing markets such as Latin America and Asia. The ratio wasn't quite as high in developing regions such as Africa and South America but the...

  4. More Than 100,000 Sellers Have Inventory in New Google Shopping Model

    Google will release new merchant tools in the coming months and plans to roll out PLAs and Google Shopping in Europe, Asia, and Latin America in 2013. Since they announced the transition to a paid model for Product Search results in May, Google has...

  5. How to Visualize the Ridiculously Big Numbers Representing Global Online Video Usage

    Although markets in Latin America showed lower overall engagement with online video compared to their counterparts in other regions, Chile, Argentina, Brazil and Mexico ranked among the markets with the highest penetration, highlighting a...

  6. How to Launch an English Only Global Search Marketing Campaign

    Although, you will find the majority of English speaking students studying abroad in France, Spain, Italy, Germany, or Latin America other countries in Asia are becoming more and more popular, specifically China.

  7. Mary Blair Google Doodle Honors Artist's 100th Birthday

    In the early 40s, Blair and her husband Lee were part of President Roosevelt’s Good Neighbor policy artist’s research group, traveling to South America for research and to promote reciprocal exchanges between the U.S.and Latin countries.

  8. Top Level Trends of SEM Worldwide in 2010 and 2011

    But when you look at sheer numbers there is some shift: Asia leads the way with around 825 million users; Europe is next with 475 million; North America has some 266 million; Latin America has 204 million; Africa has 110 million the Middle East...

  9. Google Maps Excuse For Central American Invasion

    Daniel Helft, director of public policies for Google Latin America, acknowledged last week that the company has found "an inaccuracy in the shaping of the border between Costa Rica and Nicaragua and is working to update the information as quickly...

  10. Embracing the Nation -- Why Localizing by Country Works

    Thanks to our exploring and exploiting forebears, English is now spoken around the world, French is spoken throughout northwest and central Africa, Spanish is spoken throughout Latin America, Portuguese is spoken in Brazil, and so on and so forth.