IndustryLatin American Market Poised for Growth

Latin American Market Poised for Growth

Speaking at Search Engine Strategies Latino today in Miami, Gonzalo Alonso, Google’s general manager for Spanish-speaking Latin America, said that Google sees huge potential in the Latin American market.

“When we see Latin America, we see growth,” Alonso said. The market is growing faster than any other world market, but some challenges need to be overcome. According to Alonso, these include establishing online payment methods, increasing the number of e-commerce players, getting businesses to build indexable Web sites, and getting the government involved in closing the Internet gap.

Resources

The 2023 B2B Superpowers Index

whitepaper | Analytics The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing

whitepaper | Analytics Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook

whitepaper | Digital Marketing The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

whitepaper | Digital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y