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  1. Twitter Files for IPO: Reveals Debt, Advertising Revenue Per Timeline View Details

    Twitter ended the second quarter of the year with 218.3 million monthly average users (MAUs), marking a 44% increase from the 151.4 million MAUs it tracked in the same period last year. During the most recently closed quarter, average ad revenue...

  2. Retail Paid Search Traffic Up 30%, Organic Visits Drop 3% [Study]

    This highlights that is even more important for a website owners to ensure they have a mobile-friendly website, as they found only 52 percent of merchants had a mobile optimize websites in the second quarter of 2013.

  3. Retail Paid Search Competition Heats Up with New Entrants

    Apparel & Fashion was the second largest sub-category (to Consumer Electronics) in terms of the total number of active advertisers in 2012 and it was easily the most dynamic sub-category, with one quarter of the advertisers in 2012 not appearing...

  4. Google Shopping Beats Amazon Product Ads on Costs, Traffic, Not Conversion Rate [Study]

    CPC rates saw a general increase cross the board during the last quarter. Amazon Product Ads had the best conversion rates for Q4 2012, notably even beating its own numbers for the previous quarter. PLA dominated traffic generation for Q4 2013...

  5. Facebook Store Revenue Among SMBSs Increases 38%

    The second quarter of 2012 looked a lot better than the first for small- and medium-sized businesses (SMBs) using Facebook as a direct selling tool. Last quarter, we spoke with Ruslan Fazlyev, CEO and founder of Ecwid, Inc.on his outlook for F...