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  1. Forget Big Content – Small Content Is Critical to Search Success

    Creating a site that is brimming with relevant content is critically important. Regular readers of this site will be very aware of how Google is changing the game when it comes to surfacing sites it deems are authoritative in any one niche.

  2. 5 Development Tricks Self-Sufficient Marketers Should Master

    That knowledge alone will help you immensely as you determine what tags you want added for your site and coach developers through the process. Use a web-based tool like BrowserStack to create a virtual machine and simulate what a site looks like in...

  3. How BuzzFeed Piggybacked on Mobile & Social to Quickly Build a Massive Audience

    Now, 8.3 minutes per visitor for mobile web users is significant – that's a pretty good average engagement for a content site. But what's interesting about BuzzFeed's mobile consumption is that it is very different from how people typically access...