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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Often, posts use inaccurate language or formatting in order to confuse users into clicking a link. Many search marketers consider Facebook to be a crucial part of any online marketing campaign. But as Facebook continues to make changes and evolve...

  2. 40% of Marketers Want to Reinvent Themselves: Data & Change at Adobe Summit 2014

    Data that lives in disconnected silos has little value to the marketer, since today's marketing campaign is multi-channel, multi-device, and multi-language. Forty percent of marketers say they want to reinvent themselves, but only 14 percent...

  3. So... You Think SEO Has Changed?

    Keyword research is still the same exercise in human behavior modeling and understanding how people are using language to search. Understanding which keywords are targeted, which keywords drive conversions, and which language improves conversion...

  4. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    Plan for Language Translation and Localized Campaign Management If you're looking to grow your business internationally, a new report by Marin Software says the potential for reaching your audience through Facebook ads is strong in regions like...

  5. 4 Critical Elements of a Successful Content Marketing Team

    What language is effective in getting them to take action. What language might be an instant turn off or kill a sale. By having access to this kind of talent and expertise, you'll be able to infuse your content with insights and language that will...