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  1. Mobile Marketing Conversion Optimization Tools & Code Tricks

    Design your landing pages for mobile first and make sure they're simplified and focus on only one product or service on the page. Keep in mind that there shouldn't just three or four general sizes you're creating pages for – soon the market will be...

  2. Landing Page Optimization: How to Identify Testing Opportunities

    Cutroni recommended that you identify your top landing pages on your site and look for the ones that have a really high bounce rate. Multivariate Testing (MVT): Cutroni likes to compare MVT to using a scalpel – it's an opportunity to really fine...

  3. The Synergy & Benefits of Optimizing Content as You Write

    Now we can optimize 100 percent of our landing pages for organic search performance and drive more revenue on day one. The online toy retailer boosted search engine traffic and conversions on product pages that were optimized with search data.

  4. Mobile Marketing: Connecting With Your Audience on the Move

    Brendon suggested that marketers are just not trying mobile marketing, referencing data about the number of mobile landing pages that are out there. Imagine having a computing chip in your toothbrush to count the number of strokes you’ve racked up...

  5. The Search Agency Launches Local Search Campaign Management Platform

    The platform is designed for use by marketing agencies, media resellers, franchisors, and other businesses, including online Yellow Pages and directory businesses, allowing them to add search engine marketing to their offerings in a cost-effective...